- Kia and Samsung collaborate to boost the digital ecosystem of Kia’s Platform Past Autos (PBVs) for enterprise
- Samsung’s B2B IoT platform – ‘SmartThings Professional’ – will likely be built-in into Kia PBVs for seamless connectivity between automobiles and enterprise environments
- The ‘Plug & Play’ enterprise mannequin will permit small enterprise house owners to rapidly and flexibly customise their PBVs to go well with their particular wants
- Kia and Samsung plan to discover new IoT options and international enlargement, constructing on Korea’s popularity for sensible know-how
Kia Company has entered right into a strategic partnership with Samsung Electronics Co., Ltd. to introduce next-generation ‘Web of Issues’ (IoT) options for its Platform Past Autos (PBVs) choices.
The 2 firms signed a Memorandum of Understanding throughout Kia’s 2025 EV Day in Spain, marking a big step towards redefining each the ‘In-Automobile’ and ‘Out-of-Automobile’ expertise for PBV prospects.
The signing ceremony was attended by Sangdae Kim, Head of Kia’s PBV Division, and Chanwoo Park, Government Vice President of B2B Built-in Providing Heart at Samsung Electronics.
The collaboration aligns with Kia’s wider Platform Past Automobile technique, which seeks to broaden the position of PBVs past transportation into personalized enterprise options that may be built-in into broader digital ecosystems.
“Kia PBVs are designed to be extra than simply automobiles, they’re clever enterprise options that join seamlessly with digital ecosystems,” mentioned Sangdae Kim, Head of Kia’s PBV Division. “We anticipate that our enterprise collaboration with Samsung, leveraging its AI B2B resolution SmartThings Professional, will lengthen the automobile person expertise for our enterprise prospects past PBVs into the broader IoT ecosystem. This partnership is anticipated to create new alternatives for locating buyer worth.”
Kia will combine Samsung’s IoT platform, ‘SmartThings Professional’, into its PBVs, enabling wi-fi management of linked units and applied sciences by a ‘Plug & Play’ service. This resolution permits enterprise prospects to combine and handle IoT-enabled home equipment with out advanced installations, just by attaching a wise connector.
“By integrating SmartThings Professional into Kia PBV, we plan to current an clever new manner for companies to be linked to their prospects,” mentioned Chanwoo Park, Government Vice President of B2B Built-in Providing Heart at Samsung Electronics. “We are going to present an optimized built-in retailer administration expertise primarily based on personalized options to cater for a spread of B2B prospects together with the self-employed and small enterprise house owners.”
Connectivity between PBVs and enterprise environments
By integrating SmartThings Professional into its PBVs, Kia is enabling automated connectivity between automobiles and enterprise areas. This integration permits B2B prospects to configure enterprise routines, activating the suitable routine primarily based on the vacation spot entered within the PBV’s ‘In-Automobile Infotainment’ (IVI). This permits for seamless and safe administration and monitoring of exterior enterprise operations, even whereas on the highway.
As an example, when small bakery house owners set a close-by wholesale market because the vacation spot, the pre-programmed enterprise routine will activate an ‘Ingredient Buy Mode’, and the automobile’s inner refrigeration system will likely be routinely adjusted to make sure the elements stay contemporary in the course of the journey.
As soon as the elements are bought and the shop is about because the vacation spot, ‘Commute Mode’ will activate. This permits the house owners to organize the shop earlier than arriving by turning on the air-conditioning, signage, and different tools. They will additionally obtain a process record intelligently, similar to checking stock and changing filters, enabling them to organize the shop for operation with out employees.
After enterprise hours, they’ll activate a ‘Closing Mode’, which ensures that the shop’s units are powered off, energy-saving measures are utilized, and safety administration is taken care of routinely. They can even obtain real-time notifications by IVI whereas driving if uncommon exercise is detected or if upkeep is required, similar to within the case of machine malfunctions.
Additional examples of the know-how’s performance embody an ‘Unmanned Operation Mode’, which hospitality venues can use to remotely deal with check-ins and check-outs, unlock room doorways, management units, and optimize local weather management settings. Even whereas driving, house owners can monitor the inside and exterior of the rooms by IVI and examine visitor reservation data to carry out distant check-ins and check-outs.
SmartThings Professional will make the most of AI-driven sample recognition to advocate and refine automated enterprise routines, whereas PBV house owners will be capable of monitor and management these options straight by the automobile’s infotainment system, or by a pill machine.
Increasing PBV enterprise options for international B2B prospects
Alongside SmartThings Professional integration, Kia and Samsung plan to develop specialised IoT options tailor-made to the distinctive wants of PBV enterprise prospects throughout numerous industries.
The 2 firms will first launch pilot companies for small enterprise house owners and self-employed prospects as a part of this partnership. Shifting ahead, they’ll work on creating IoT product traces particularly for PBVs and bundled options tailor-made to the wants of B2B purchasers. Additionally they purpose to create new enterprise fashions and lengthen their companies to B2B prospects globally.
This broader integration of know-how, pushed by the partnership between the 2 firms, will allow a seamless service that connects mobility, know-how and enterprise. The collaboration reaffirms Korea’s robust popularity for sensible know-how and Kia’s dedication to creating smarter, extra environment friendly mobility options.