It’s nonetheless creepy when it occurs. Once I discuss one thing solely to be later served content material or adverts referencing it on my socials. Nothing lights up the a part of my mind most susceptible to conspiracies quicker although I ought to know higher. It’s the tip of 2024, and I’m in Miami, FL for the vacations. The content material in query examines the Maserati MC20, particularly its depreciation curve.
On Instagram, movies name its lack of worth “insane.” Others declare it’s “in all probability the worst depreciating automotive in the marketplace.” I flip to YouTube and discover that the subject is well-liked there, too, with creators citing “$99,000 reductions” or adorning their thumbnails with “50 p.c off stickers.“

Content material that covers monetary losses units off alarm bells for me. Given its potential to attract in giant audiences, it’s extremely profitable and infrequently sensationalized. Nonetheless, I do know why I’m getting it. As I scroll on my telephone late at evening, there’s a Maserati MC20 Coupe stashed within the storage straight beneath my room. I’m revisiting it for the primary time since 2022 after driving the convertible Cielo in 2023 and forward of my time with the GT2 Stradale later this 12 months.
Now, as I’ve nonetheless received over per week with this mid-engined two-door whose as-tested worth is available in at $304,200, I’m left questioning: Is there some reality to those movies? And if that’s the case, why?

I picked up the Grigio Incognito two-door from a parking storage a couple of blocks away from Miami Worldwide. It’s beautiful. Its form isn’t cluttered with extreme aero elements, ducts, or slats. There’s considerate restraint from a design perspective and a deliberate deal with creating an everlasting and chic silhouette. Its design method is harking back to Pininfarina-era Ferraris just like the F430 and the 599 GTB, beautiful and completely proportioned machines that didn’t must depend on gimmicks to face out.
Though Miami isn’t identified for its glorious driving roads, it’s a really perfect place to depend on a supercar for day by day transport. Sloped driveways make entrance carry use a rarity. The asphalt high quality is great, making even the firmest suspension really feel tame, and there’s ample safe parking so long as you’re prepared to pay for it. A full tank of gasoline all the time feels prefer it’s half off, and even the Florida Freeway Patrol appears sympathetic to automobiles with engines within the center.

The Maserati MC20 settles properly on this atmosphere as a pseudo grand tourer. It achieves this regardless of sporting real supercar credentials like a carbon-fiber monocoque co-developed with the racing legends at Dallara. Lively DampTronic X shocks by Bilstein solely add to the breadth of its versatility, delivering a trip that’s settled however by no means excessively agency. On the similar time, visibility stays respectable for a automotive of this form, though a digital rearview mirror improves this considerably. Solely its tiny space for storing presents a usability problem.
Alongside its beauty and compliant trip, the Maserati MC20 is speedy. The Trident quotes a 3,306-pound curb weight, which, paired with a 621-horsepower engine and a dual-clutch automated, permits for a 2.9-second dash to 60 mph. A determine made extra spectacular if you study that each one that energy goes completely to its rear wheels. Its high pace is 202 mph. Nevertheless, these aren’t the figures that matter most.

Scan previous them, and also you’ll land on this automotive’s 538 pound-feet of torque output, which kicks in at 3,000 rpm following some preliminary lag. It arrives in a sudden burst, which, ought to you could have traction management dialed again, immediately lights up the rears by way of first, second, and third. You shortly sense that the MC20 will stab you within the again if given the prospect, and in a world of overly-dialed supercars, these hints of lunacy are greater than welcome. It requires you to be intentional, grounding you within the driving expertise.
Some refinements would push the Maserati MC20 even additional. Its brakes, though carbon ceramics with six-piston calipers up entrance as customary, require appreciable pedal journey earlier than you’re rewarded with the stopping pressure you’re after. Its steering, whereas mild, lacks suggestions, and a few of the cabin buttons and knobs you most frequently work together with lack the standard you’d count on from a automotive with an as-tested worth of $304,200.
It’s been practically three years since I final drove a Maserati MC20 Coupe, and simply as I bear in mind, it’s a versatile, quick, and beautiful machine. It nails the supercar fundamentals whereas providing a compelling counterargument to the phase’s traditional suspects. What about these earlier questions, although?

Answering the primary is straightforward. There may be some reality to the movies that appeared on my feed. Based on iSeeCars, a automobile itemizing aggregator and knowledge analytics agency, it estimates that an MC20 will lose 45.5 p.c of its worth over the primary 5 years. That’s 13 p.c above the posh sports activities automotive common of 32.5 however not far off the 43.7 determine that components in your entire auto business.
It’s the same story if we shrink the timeline to 3 years. This automotive’s worth is predicted to drop by 29.6 p.c, whereas the phase it competes in is predicted to fare higher at 16.9. Nevertheless, this anticipated depreciation curve nonetheless aligns with the broader business common of 30.5 p.c over the identical interval.

Share-wise, the Maserati MC20’s depreciation is greater than common however not so excessive that it’s completely deserving of the destructive superlatives usually thrown its method. The distinction is, in fact, {that a} practically 30 p.c loss over three years ranging from $300,000 hurts rather more than it does from, say, $150,000. From right here, we are able to start to reply the second half of the query, the all-important why.
First, we have to flashback to September 2020, because the Maserati MC20 drives onto a stage, its debut broadcasted nearly because of social distancing necessities. The Trident marketed its debut as a serious turning level for the model. It not solely returned to the supercar area, it introduced its re-entry into motorsport. Quickly after, the carmaker acknowledged its earlier high quality and reliability shortcomings and revamped its whole lineup, discontinuing the previous one and introducing a powerful product line.

Nearly as good as the newest automobiles are, be it the GranTurismo, the Grecale, or the GranCabrio, which not too long ago ranked amongst duPont REGISTRY’s high automobiles of 2024, shifting public notion takes time. It’s far simpler to wreck a model’s popularity than rebuild it, and public notion straight impacts second-hand values. Though the Maserati MC20 debuted practically 5 years in the past, US deliveries solely began in 2022, and gross sales volumes have been comparatively low. Nonetheless, there’s already been optimistic motion, with the MC20’s depreciation charge, on common, being a lot decrease than that of the automobiles that preceded it.
Some undoubtedly gained’t attempt it due to the stigma of a twin-turbocharged V6 engine. When it comes to public notion, it doesn’t matter that at 3.0 liters of displacement, it generates 621 hp, making it some of the power-dense engines presently in manufacturing. That’s 207 hp per liter. Its engine observe isn’t as engaging as that of the discontinued Ferrari-V8-powered Trofeo fashions. Nevertheless, it’s nonetheless thrilling, due to a great deal of turbo noise.
The notion of this engine and V6s total will possible shift within the coming years as environmental rules make this configuration extra prevalent throughout high-end manufacturers. At its 2015 debut, the second-generation Ford GT caught loads of warmth for using an EcoBoost V6. Since then, nonetheless, the Ferrari 296 GTB, the McLaren Artura, and the Maserati MC20 have confirmed that this configuration can ship great efficiency whereas reducing again on weight and emissions.

As I drive again to Miami Worldwide, now in early 2025, I’m glad to see that what impressed me in regards to the Maserati MC20 again in 2022 stays, at the same time as new rivals just like the McLaren Artura and the Chevrolet Corvette Z06 supply fierce competitors, whereas others just like the Lamborghini Huracan and Audi R8 exit of manufacturing completely.
It isn’t the primary time that it’s taken a automotive some time to search out its tribe. Recall McLaren’s highway automotive rebirth in 2011. From the 12C by way of the 650S and onto the 720S, purchaser confidence took the perfect a part of a decade to develop, finally stabilizing the second-hand market as high quality and reliability improved. With this MC20’s $304,200 as-tested value, up from a $230,000 base determine, a large potential loss at this worth level is sufficient to make anybody rethink a purchase order.

Nevertheless, if there’s something that each the information and the content material creators agree on, it’s that costs are coming down. Whereas this hurts new automotive patrons within the brief time period, it concurrently makes the MC20 a extra thrilling proposition as a used automotive. As soon as it reaches a worth level the place its worth stabilizes, extra individuals shall be compelled to attempt it and expertise what Maserati’s new period affords.
In spite of everything, the Maserati MC20 remains to be a carbon-tubbed mid-engined supercar that delivers staggering efficiency, a compliant trip that urges you to drive it usually, and among the finest exterior designs of any automotive on sale. It’s solely a matter of time earlier than extra individuals expertise it and its cult following emerges.